Make Believe Ideas issued a recall of about 260,000 Rainbow Road board books after discovering the potential for a choking hazard.
The children's book distributor noted that plastic binding rings can detach from books, creating a choking hazard to young kids, according to the U.S. Consumer Product Safety Commission.
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The recall involves seven board books under the Rainbow Road Board Books, which are sold individually as well as in a set of four.
There are two reported incidents of plastic rings detaching in the United States and one in Australia. There are been no reported injuries.
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The recalled books and its ISBN numbers, printed on the book's back, are as follows:
| Book Title | ISBN |
| Animal Counting | 9781803374802 |
| Dinosaur’s First Words | 9781803374932 and 9781803372211 |
| Old MacDonald Had a Farm | 9781803376790 and 9781803373355 |
| Rainbow Road Book Box | 9781803376288 |
| There Was an Old Lady Who Swallowed a Fly | 9781803372945 and 9781803371580 |
| Things that Go! | 9781803374826 |
| Unicorn’s Colors | 9781803374789 and 9781803376622 |
| Where’s My Bottom? | 9781803372723 and 9781803376738 |
Customers who purchased these particular books from March 2022 through August 2023 are encouraged to immediately stop usage and to contact Make Believe Ideas to receive a refund in the form of a gift card. Customers can register online for the refund here.
